| Client Type |
|
A Local Business Directory
|
| |
|
Objectives |
|
Build membership levels through essential marketing materials and a new web site.
|
| |
|
Marketing Strategy
|
Design and launch an internet presence to assist with informing the community about the directory.
Create a Corporate Logo that differentiates TheGCC.
|
| |
|
Media Utilized
|
A new web site (thegoodcorporatecitizen.com)
Business Cards
Promotional Stickers
|
| |
|
Results
|
|
The new web site was launched in 2007. Directory membership continues to grow and serve Antioch and Lake County. |
