Jack Macholl

Founder and President

» Meet Jack
Over the last two decades, Jack Macholl has directed the marketing efforts at several prominent Chicago area financial institutions, including Great American Federal Savings, LaSalle Northwest and Harris Bank as a senior regional manager. As a consultant, Jack has acted as an advisor on strategic planning and integrated marketing communications programs for a diverse list of clients.

He also served as a faculty member at Roosevelt University in Chicago from 1995-2006 in both adjunct and visiting assistant professor roles. Jack received the Instructor of the Year award from the School of communication in 1996 and again in 1998. Jack also appears as a guest speaker at marketing conferences and business groups across America. In his spare time, he likes to hone his photography skills.

Literary accomplishments include several published articles on the Community Reinvestment Act and its correlation to financial marketing – and a variety of articles for trade journals and professional associations.

Meeting expectations within budget

Reality dictates that today’s corporate marketing managers and agency professionals “do more with less.” Marketing budgets remain flat or are often reduced, while expectations for return on marketing investment are increasing.

Oftentimes entrepreneurs and corporate managers seek strategic planning and marketing expertise that may not be available within their current organizations. Or, you simply need an extra pair of capable hands to manage key marketing/sales promotion projects.

 
Michele J. Pitt

Marketing Manager

» Meet Michele

Michele Pitt has 15 years experience in marketing and writing.

Michele has grown her expertise through working with a large variety of industries including medical, financial and direct sales. Her managerial and training experience allows her to tailor her style to provide a custom fit for any client.

From market analysis reports and strategic planning to newsletters and creative advertising – companies that she has assisted include AtHome America, DuPage Medical Group, Harris Bank, Northwestern Memorial Hospital, and University of Illinois.

 
Charles Welch

Creative Director

» Meet Charles

As a creative director at respected national and regional agencies in the U.S. and Canada, Charles Welch has garnered marketing and creative awards for a wide variety of clients. Advertising and design awards include Clios, Addys, Major League Baseball Marketing Awards and Chicago Financial Advertisers' Awards .

Charles is passionate about developing communications that are both compellingly creative and incisively effective. His problem-solving expertise has been utilized on a wide range of assignments – for national, regional and local clients. From banking to burgers, Charles has developed award-winning marketing communications that have met or surpassed clients demanding objectives.

View Charles' Creative Portfolio

 
Tina Roper

Internet Communications Consultant

» Meet Tina

Tina has 15 years experience in IT project management and multimedia design. Tina helps clients choose online delivery strategies that enhance their marketing campaigns and maximize user acceptance.

Tina has experience in the financial, insurance, medical and technology industries. She has also provided marketing, public relations and communication solutions to promote business objectives for museums, schools, and company product lines. Because of her widely varied background, Tina is able to relay technical concepts to clients in terms that make sense for them.


Privacy Statement Copyright © Wisdom Bridge Marketing L.L.C. All rights reserved.
 
Our Home What We Do Our Work Articles      
wisdom Bridge Logo   Marketing that hits the mark
Who We Are
Phone: 847-506-2302
Fax: 847-506-2307
contact us